How did I select the Best Sellers?
I searched for the front-end products with the highest Sales Funnel Value.
As you can only filter per individual product in the JVZoo product database, I used this formula to calculate the Sales Funnel Value:
(Number of Total Funnel Sales) X (Average Sales Funnel Price) = Total Sales Funnel Value.
In the table below, I have classified the top 25 best selling products by Sales Funnel Value.
It includes front-end products launched the last 2 years and could still be purchased at the moment of this writing (June 2017).
|Launched||# Funnel Sales||Sales Value||Link|
|Easy Sketch Pro v1-3
|YouZign 1.0 + 2.0
Paul Ponna/Todd Gross
Paul Ponna/Todd Gross
|Landing Page Monkey
Promote Labs Inc.
John Gibb & Mo Miah
|IMSC Rapid Mailer
John Gibb & Mo Miah
|Mints App 2.0
|The Commission Machine
1) JVZoo doesn’t show the exact number of sales but round them down to the nearest “round number” (of 500 or 1,000 sales). Hence, calculated Gross Sales Funnel Value in table above is often lower than the actual value.
2) Numbers are Gross Sales Values. Refunds were not taken into account.
3) Table doesn’t show products with recurring fees and high-priced ticket products (i.e. front-end sales price higher than $300.00).
4) Some products have been launched more than once. Especially if there were new software upgrades. I added these up together.
Categorization and drill down of best sellers
The top 5 products are all video creation tools. Hence, you can say that video marketing and related products are really hot. Especially the last few months, a bunch of new products have been released about how to create short attention grabbing videos for social media and advertising purposes.
Of course, with the increased interest in video marketing, you want to rank your videos as well. The best way to rank videos is still with (social) back links that can be achieved with VideoRankr and Hydravid.
The next hot trend is eCommmerce and especially selling physical products online. It started with T-shirt selling on platforms as TeeSpring, Represent and ViralStyle (products as Tee Inspector, Tee Advantage, and Pi Scaled) and broadens to other physical products, like dropshipping products via platforms as Shopify (eCom Empire) and FBA (Fulfillment By Amazon).
With the “new” interests in selling physical products, many people want to learn how to get laser targeted traffic to their shops and products. So, that’s why many new FB Interest targeting tools came to the market as Targeting Inspector 2.0, and Insight Hero).
But what about free traffic?
Of course, we find some products related to the “evergreen” topic Email Marketing & List Building. Especially 2 tools for using your own server as email sender (MailX and IMSC Rapid Mailer) are popular.
Another best seller was Michael Cheney’s The Commission Machine. A great training about how to email marketing the right way.
Furthermore, a new way to build your list “emerged” after Facebook introduced FB Leads. Wilco de Kreij was the first one who saw the potential and created ConnectLeads, a tool to automate and connect FB Leads with your favorite autoresponder. Soon followed by Jimmy Kim’s LeadsTunnel and Mario Brown’s Mobile Lead Flow.
Other popular evergreen products are Marketing Page Builders (Profit Builder and Landing Page Monkey) and Image Editing Software as YouZign, Image Suite 3.0 and Ecover creator Pixel Studio FX. (Pixel Studio FX has been taken off the JVZoo marketplace and is now sold via the PayKickStart platform)
Finally, the market has been hit by a bunch of Webinar Software Applications as Run A Webinar (closed), RunClick Webinar (closed) followed by Webinar JEO, Webinar Fushion Pro, Easy Webinar 4.0 and WebinarJam.
So far my quick categorization and summary of these best sellers. But…
What do you need to become a best seller?
First, you need a quality product. All top selling products are either software tools or high-end video training courses (or a combination of them). A PDF training course won’t be sufficient (anymore). Also, the product/training should be really giving value and cover a new/recent trend or new automation possibility.
The main hot topics for Internet Marketers are more or less categorized above and will be the same the coming years.
However, there will also be changes. Internet marketers will always search for:
- new (free or paid) traffic sources,
- new ways to communicate and engage with leads/buyers (How to build your Tribe besides via email marketing?),
- new niches and markets and/or new products to create/promote (spy on your competition),
- new ways to automate repeating (manual) tasks,
- new ways to use new techniques and information technology,
- new ways to increase conversions and ROI.
Secondly, you’ll need affiliates who will promote your products. And you can only be a top seller if the top affiliates will promote your product.
To convince top affiliates to promote your product/launch, you’ll need duh…
at least a quality and high converting product (funnel) with high EPC…
but you’ll probably need to do some additional things as:
- Have a launch contest with inspiring prices to win.
- Create promotional material (like swipe files and bonuses).
- Give special privileges to top affiliates (like affiliate % bumps, create “exclusive” bonuses).
- Give extra support and access to you (or your launch team) to help affiliates with their campaigns.
- Reciprocate and support top affiliates own product launches.
Or to say it in other words…
“I’ll scratch your back if you scratch mine”
So, that’s why (almost) all top sellers are also (top) affiliates themselves as you can see in my article Top 10 JVZoo Affiliates and what you can learn from them.
Hence, it can be very difficult to become a best seller for your first product release.
Simple because the top affiliates just won’t know you… yet…
The best way to overcome this obstacle is to partner with a well-known product seller, affiliate manager, or campaign manager who has the necessary experience and connections.
And be in mind, behind all successful products (at least in the table above), there was always a team involved.
So don’t try to do everything yourself (from product creating, copywriting, logo & web design, setting up the sales pages, attracting affiliates etc.). Do the thing(s) you’re good at and outsource tasks or partner with others who are better in their specific fields.
Anyway, I hope this page did help you to get a better insight in which products are the best sellers on JVZoo and why.
Use this knowledge to setup your own product funnels or select your favorite “evergreen” products to promote as an affiliate.
Feel free to check out all sales pages and my reviews. You can learn a lot by just “spying on” successful sales pages and funnels.
Or read my reviews to learn why these products are awesome (and/or maybe have some shortcomings too).
Note: to become a seller or affiliate on JVZoo, you need a separate JVZoo Sellers/Affiliate Account (besides a Customer’s Account – if you bought a product via the JVZoo platform). You can use this Sellers/Affiliate account for both your own products and to promote products from others as an affiliate.
Click on this link to register for your JVZoo Sellers/Affiliate account.
Affiliate disclosure: all links on this page are affiliate or internal links (to pages with possible affiliate links). If you buy products through these links, I will probably get a commission. To reward you, I will always give bonuses if you buy through my links. For any questions or to request your bonuses, send an email to [email protected].